Tag Archives: Preparing

Preparing for the next pandemic: Why a one-country approach is needed

One needs to look no further than any mainstream news or social media outlet to realize that our public health system and hospitals are overwhelmed. Whether it be the lack of adequate testing reagents to properly monitor the current COVID-19 pandemic or the lack of adequate personal protective equipment (PPE) and ventilators to safely care for… Read More »

Radio Marketing Strategies: Tips on Preparing for Your First Author Interview

Advertising always entails some strategizing. Whether you are opting for a simple book marketing campaign or aiming for a more ambitious one, you need to have a strategy on hand to ensure the best results. The same holds true when it comes to radio marketing advertising. Author interviews are common among writers who wish to… Read More »